Brand Forum recognises 79 digital campaigns
Seventy-nine local digital commercial campaigns won this year’s Digital Marketing Award for their creative communication in marketing and branding.
Bangladesh Brand Forum honoured the winners in 16 categories at the third edition of the awards at Le Méridien Dhaka on Saturday, according to a press release.
The event was presented by Meghna Group, powered by Content Matters and was organised in association with The Daily Star.
FCB Bitopi won the only grand prix award. It scooped 12 gold, 16 silver and 50 bronze awards.
Analyzen took home 15 awards, including four gold and two silver. Asiatic Mindshare Ltd, a concern of Asiatic 3sixty, won 12 awards, including two gold and two silver.
Grey Advertising Bangladesh Ltd landed nine awards and WebAble Digital eight awards.
More than five hundred nominations were submitted for the award. Four jury panels shortlisted the digital works and another four jury panels selected the winners.
About the awards, Nazia Andaleeb Preema, director of Bangladesh Brand Forum, said, “In this era of dual existence of digital and physical dimension, we need to activate our human emotions more.”
