Amazon customers in Seattle can soon just wave their palm to enter stadiums, offices
Amazon has introduced new palm reading technology in a set of Seattle stores and sees broader uses in places like stadiums and offices.
Customers at the stores near Amazon’s campus in Washington can flash a palm for entry also to buy goods.
The business chose palm recognition, according to Dilip Kumar, vice president of Physical Retail & Technology, because it’s more private than other biometric technology, and a person will be necessary to purposefully flash a palm at the Amazon One device to engage.
“And it’s contactless, which we think customers will appreciate, especially in current times,” Kumar wrote in a blog page post Tuesday.
The company expects to roll out Amazon One as an option in other Amazon stores in the coming months, which could mean Whole Foods Market grocery stores. But Amazon believes the technology is applicable elsewhere.
“In most retail environments, Amazon One could become another payment or loyalty card option with a device at the checkout counter next to a traditional point of sale system,” Kumar wrote. “Or, for entering a spot just like a stadium or badging into work, Amazon You can be part of an existing entry point to create accessing the location quicker and easier.”
People can join an Amazon One account with a cellular phone number and credit card. An Amazon account isn’t necessary.
